The point is the News Corp.'s journalistic and ethical malfeasance, and this time around, reporters seem to get that.

It is the New York Post, of course, that published another piece of homophobic baseball gossip last spring that led the New York Mets' Mike Piazza to feel he had to publicly announce he was not gay. Besides the Post, the News Corp. also owns Fox Television, Fox News Channel, and other companies that produce products structurally similar to "news."

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Koufax, the Post wrote, "cooperated with a best-selling biography only because the author promised to keep it secret that he is gay. The author kept her word, but big mouths at the publishing house can't keep from flapping." So here's how it worked: The same corporation that published the rumor is actually the source of the rumor. It also profited from the alleged blackmail and employed the victim.