A billboard on the side of a two-story building.  The left side is red, with white text reading, Trapped in a bad bank?  We'll get you out.  The rest of the billboard is a grayscale image of a firefighter climbing a large ladder extending to the top of the billboard, with a spray of water passing left to right below them, and a burning, scaffolded building on the right.  Red text overlays the image in the top right, SF FIRE CREDIT UNION Rescuing you from bad banks. sffirecu.org/rescue. Disclaimer text at the bottom: Privately insured by ASI.  This institution is not federally insured.  The credit union is not insured by any state government.  The bottom edge of the billboard including the logotype Clear Channel and the text #71452 12'x25'.